1. Would you read a college magazine?
2. If yes why? If no why?
3. What would you like to see in a college magazine?
· Sports
· Music
· College events
· Jobs
· Competitions
· Promotions
· Fashion
· Other specify
4. How much would you be prepared to pay for a college magazine?
5. How often would you like a college magazine published?
· Fortnightly
· Monthly
· Half term
· Termly
6. What is your favourite thing about college?
7. Would you like an on-line version of the magazine?
8. Would you subscribe to the magazine?
9. Would you be interested in working on the magazine?
10. Would you like a formal or informal styled magazine?
To research my college magazine I designed a questionnaire. I circulated this around college and have gained information about the style, content and how much, and how often to publish the magazine. I have discovered that 50% would not actually read a college magazine so this limits my audience to start with. The reason for this is that the current magazine is dull and boring so doesn’t appeal to the majority of the students.
The content that my audience were interested in most were music, sport, events and jobs. This gives me a good starting point for things to feature in the magazine. I could review and show when sports competitions will be on and have a “Gig Guide” showing local bands and festivals to let students know what is going on in their local community.
Many said that they would pay up to £0.50 but not much more for a college magazine and I also found that many students would not subscribe to the magazine. From this we thought that firms such as taxi firms, local restaurants could advertise in our magazine.
From my questionnaire I have found that people would like the magazine published fortnightly with 80% of the audience asking for this. I have also found that the ideal place to sell the magazine would be in the dining area as many people said they enjoyed the breaks most.
Surprisingly 70% said they would not like an online version of the college magazine. Unsurprisingly 100% of my audience said they would like an informal approach to the magazine and have a relaxed style.
This research has been useful for me to find out what my audience want and how they want the magazine to look. Also it has helped me find out the content that they would like.
The content that my audience were interested in most were music, sport, events and jobs. This gives me a good starting point for things to feature in the magazine. I could review and show when sports competitions will be on and have a “Gig Guide” showing local bands and festivals to let students know what is going on in their local community.
Many said that they would pay up to £0.50 but not much more for a college magazine and I also found that many students would not subscribe to the magazine. From this we thought that firms such as taxi firms, local restaurants could advertise in our magazine.
From my questionnaire I have found that people would like the magazine published fortnightly with 80% of the audience asking for this. I have also found that the ideal place to sell the magazine would be in the dining area as many people said they enjoyed the breaks most.
Surprisingly 70% said they would not like an online version of the college magazine. Unsurprisingly 100% of my audience said they would like an informal approach to the magazine and have a relaxed style.
This research has been useful for me to find out what my audience want and how they want the magazine to look. Also it has helped me find out the content that they would like.
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